Expert Financial & Succession Planning with Scott Pilchard
About this episode
Scott Pilchard, a financial advisor (Western Skies Advisory) based in Arizona who specializes in working with farm and ranch families, joins to discuss his career path — from cotton-field labor as a teenager, to a disastrous first sales job inheriting his father-in-law's territory ($18k vs. six figures), to entering the investment business via a chance cell-phone sale — and how that shaped a relationship-first, "personality minimum, not account minimum" client philosophy. The heart of the conversation is family farm succession planning: why farm families rarely have explicit conversations about the business's future, the "land rich, cash poor" trap, the emotional/identity weight of the farmer label, and why Scott believes storytelling and non-holiday "special family meetings" are prerequisites for successful multi-generational transitions. Vance connects this to his Legacy Interviews work, sharing the "fair is not always equal" insight from a grain-elevator operator. Closes with reflections on risk tolerance, Scott's stance on Bitcoin (deliberately uninformed, doesn't recommend it), and golf as his five-hour escape.
Key moments
- The disastrous inherited sales territory — going from a six-figure income (his predecessor's) to $18,000 in his first year, teaching him that relationships, not products, drive sales.
- Scott's sales philosophy — "understanding where that person sits" rather than transactional selling — directly paralleled by Vance to a prior guest's (David Smith's) similar reframing of salesmanship.
- The rental-home analogy for explaining bond yields vs. price volatility — a clean teaching example of translating financial abstraction into relatable terms.
- "Land rich, cash poor" — the structural financial reality of most farm families that reorients Scott's practice away from pure investment advice toward planning and communication.
- Family business succession statistics (52% reach 2nd generation, 9% reach 3rd) framed as the central problem Scott's work addresses.
- The "productive member to wise member" transition — Vance's original framing (drawn from Legacy Interviews work) of the psychological role shift required for successful succession, met with genuine engagement from Scott.
- Critique of the wealth-management industry's account-minimum structure systematically excluding the families who need help most.
- "Fair is not always equal" — the grain-elevator succession insight Vance shares, instantly recognized and echoed by Scott's own client examples (son on-farm, son off-farm, daughter working for the city).
- The 2.5-hour women's leadership dinner on farm-succession storytelling that ran long because attendees wanted to keep sharing — evidence for Scott's belief that people are eager for these conversations if given the right setting.
Notable quotes
“Most family businesses, 52% make it to the second generation. Only 9% make it to the third generation. First generation builds it, second generation grows it, third generation spends it.”
“The woman said succession planning got a lot easier for us when we realized that fair is not always equal.”
“I don't have an account minimum, I have a personality minimum... in certain circles, I call it the no asshole rule.”
“When you ask a farmer, he'll say, I'm a farmer... if my land is worth so much now, maybe it makes sense to sell... However, when I do that, I'm not a farmer any longer.”
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